Active-wear-apparel is no longer just for working out

Athleisure apparel symbolizes status for the consumer and touts an abundance of leisure time in an otherwise busy world.!“Consumers are not only wearing active-wear to the gym, in the gym, and from!the gym, they are working out, hanging out, and even going out in active-wear ”Living a healthy lifestyle has become ‘cool’ – something to brag about,”.

Health-conscious-consumers want versatile products that they can ‘wear to work and wear to work out’. She’s opting for a new sort of global uniform – elevated basics that suits everyone – all ages, all sizes and works anywhere, at any time of the day or night!